The Web Effectiveness Conference is the conference for online corporate communications

WEC is produced by Bowen Craggs - authors of the renowned Bowen Craggs Index of Online Excellence.

If you missed WEC Europe 2016 you can request a free conference report by contacting Dan Drury. Our 2017 conference will be held in Barcelona on the 21st & 22nd June.

The 11th annual Web Effectiveness Conference will tackle the big challenges facing online corporate communications teams in 2017

  • Beyond the 'storytelling' hype: how can you create online content that really stands out?
  • Serving customers: what's the real role of the corporate website in sales and marketing processes?
  • Coherence out of complexity: how should you combine carrots with sticks to create a harmonizes global online presence?
  • The 'K' in KPIs: how can you measure corporate online effectiveness in a way that the board understands?

Get answers to these questions with other online corporate communication managers from many of the world’s largest organisations – without sponsors, vendors, agencies or consultants getting in the way.

Learn about the latest trends in online corporate communications and how other global organisations are dealing with them.


“If you haven’t participated in similar events, you must attend. If you have seen others, you must attend!”
— Massimo Guarnieri, ENI

More testimonials...


94% of past delegates said it was 'excellent' or 'very good' for networking with peers

93% of past delegates said this is 'the best', or 'better than most' conferences they have attended


Check out our past programmes to get a feel for the Web Effectiveness Conference